RH Plumbing and Heating Website

The Challenge

Plumbing Website Design Case Study.

RH Plumbing and Heating Ltd approached us initially for advice regarding how to best get work from Google. During the conversation, it became clear the main issue was the current website. Plumbing is fairly competitive on Google and RH Plumbing’s one page website was only really serving as a business card for existing customers to look up details etc. Robert gave us a ‘clean sheet’ with one clear brief – ‘Make me a website that gets me work from Google without having to pay 3rd parties such as Google pay per click, Checkatrade etc’.

Robert’s most desirable work was new boiler installations, so he required a site that was biased towards to this if possible.

The Solution

Our recommendations were simple – create a clean, easy to use plumbing website detailing all of Robert’s services. Add local landing pages based on the service pages, with the most pages being created for towns where he particularly wanted new boiler installation enquiries. Each page has plenty of contact opportunities and also comes with our ‘floating’ review box link, so that potential customers can check his reputation easily. Finally, to help SEO, we recommended a new domain based on his target work and home town – newboilerstalbans.co.uk


Not getting at least 30 times return on your website cost? Then you need to speak to us